Fashionistas still love the faux-fur style of teddy jackets inspired by the curly fur of the grizzly bear. Max Mara’s teddy jacket is the most popular and longest-lasting version of this outerwear item.
Ian Griffiths told WWD that the Max Mara Teddy Coat’s 10th anniversary was in 2023. This success, according to Griffiths, was a pleasant shock. He told WWD, “Who could have imagined that an old coat found in a cupboard by accident would become so popular around the globe?” Who, indeed?
Max Mara Teddy is a classic winter coat that’s both aesthetically pleasing and warm. The base of silk, layered with soft alpaca and camel fibers, is luxurious, but it doesn’t compromise warmth to achieve its look. It was not just a fur jacket that hung loosely from the shoulders. The coat is designed to perfectly fit the wearer.
The teddy is a large garment and its size can make it intimidating to wear on a daily basis. We’ve compiled nine different ways to wear Max Mara’s iconic teddy jacket, using celebrity fans like Beyonce and Kate Hudson.
A Moment of All-White
@MaxMara
On a visit to London, Queen Bey easily transformed her Max Mara Teddy Coat in a regal white moment. This fit is made up of a few pieces that are individually pretty loose. Together, however, they’re lounge-chic.
For the base, wear your most comfortable white sweatpants with a cropped white long-sleeved shirt (bonus points for hooded). A white tailored blazer will add sophistication to the look. Finish off with Max Mara’s white teddy-bear coat. The furry coat is a cute touch that adds an elegant feel to any sweats.
Your Favorite straight-leg denim
@lilyjcollins
Emily Cooper, who is wearing a Max Mara Teddy Coat in this photo, would be very proud. The actress’s casual style makes it easier for us to copy. You’ll only need a pair worn-in straight leg denim, a sweater and a beanie to get the look. Collins suggests wearing flats to complete the look, but if it’s cold, you should opt for boots and socks that offer more coverage.
How to complement your (vibrant) monochromatic base
@katehudson
Kate Hudson is not afraid to make a statement and neither is the Max Mara Teddy Coat. This simple but eye-catching outfit is perfect for a winter vacation or a cold outing with friends. Wear your favorite bodysuit (long sleeves and pants are ideal for colder seasons) and your teddy jacket will be the main accessory. Hudson wore chunky boots to go on a mountainous walk and a matching belt that highlighted her figure.
Your Sunday Best
@nickyhilton
Nicky Hilton’s teddy-coat outfit reminds us of how the style, while fabulous, can be dressed down or up depending on your mood. The coat is just as stunning paired with a dress, heels and skinny jeans.
As A Cozy Layer Over A Flowy Layer
@maxmara
The Max Mara Teddy Coat and Naomi Watts may seem like an unorthodox pairing, but it works. This outfit is a great example of how textures can be used to enhance an outfit. The actress has incorporated a closed-toed shoe with slender straps and a handbag that hangs from her wrist.
Transitional Item
@scoutthecity
A teddy coat is usually associated with the winter season because of its volume, weight and warmth. Max Mara Teddy Coat was introduced in fall 2013, making it an essential for both seasons. Sai de Silva did post her ode in January to the iconic coat, but the teddy-coat outfit is the quintessential ensemble for transition: a lightweight base with a heavier shell. The look also shows how warm and comfortable the designer garment is. The airy shirt-and pant co-ord looks beach-appropriate.
Make it the Moment
@jessicawang
Jessica Wang’s teddy-coat outfit proves that coat outfits don’t need to include anything more than just the coat, with or without a pair heels and some fabulous accessories. The influencer chose to keep the teddy jacket outfit in a single color, pairing it with gold jewelry and open-toed nude pumps.
How To Make Your Laid Back Look More Attractive
@brittanyxavier
You can layer a Teddy Coat over Athleisure, just as you would with loungewear. Brittany Xavier is a great example of a teddy-coat outfit. This look consists of a black tank top or long-sleeved top, black leggings that are similar to the OG yoga pants, or as GenZ affectionately referred to them, flared legs, and slip-ons. You can run errands or pick up coffee in a teddy jacket.
A Third Layer
@chrisellelim
Chriselle Lim is of the opinion that three is a magical number. The fashion stylist and blogger uses the classic three layer technique to create a cute and cozy teddy jacket outfit. She starts with a black turtleneck and finishes with Max Mara’s iconic Teddy Coat.